Sci-Fi films like I, Avengers: Age of Ultron, and The Terminator are the main reasons behind the emergence of AI in the entertainment industry. However, now artificial intelligence is used in filmmaking too. Ai is already used in the music industry to create beautiful compositions. It has made the whole world witness the artistic abilities of AI.
The use of AI in the entertainment industry will change the way people watch movies, sports, games, shows, and videos. Experts in the industry expect great changes in the entertainment market with the widespread acceptance of AI. AI will improve the strength of the industry by automating several repetitive tasks and providing a more engaging power.
AI helps entertainers to offer more engaging content by helping them to do some tasks easier and faster. It will also help production companies to make more informed decisions for marketing and advertising by analyzing critical data. Some entertainment organizations have started utilizing the power of AI.
Here are some ways AI is helping the entertainment industry to improve its operations.
● Provides Personalized Content
Video and music streaming platforms like Spotify and Netflix are popular because they provide content that caters to all demographics. They provide content according to the taste of the viewers, keeping them more engaged and involved in the content. By providing the user with personalized content, these platforms can gain the trust of viewers. AI allows them to provide more personalized recommendations.
● Movie Production
The production of a movie involves various tasks like locating, hunting, screenplay writing, creating shot lists, budgeting, storyboarding, recording, editing, and scheduling. Many professionals are involved in each of these tasks, which means film production is time- consuming and complex. AI can help to automate various procedures in sound production. They can split down scripts, create shortlists, generate schedules, do storyboarding, etc. It can also automatically sync various film clips.
● Create Subtitles
Entertainment companies focusing on international markets have to create content ideal for people of all regions. Therefore, every video must have multilingual subtitles. Manual transcription can be daunting and takes many days. Finding people to translate the content into each language is also a difficult task. Human interventions may also create mistakes. Therefore, many media organizations are using AI technology to complete this task.
● Metadata Tagging
As a wide plethora of content is created every minute, it becomes hard for companies to arrange them for viewers to search and get them. To do this manually, people have to watch all videos, and find the places, objects, and people in the video to find tags that match them. Media distributors and producers are now using AI software programs to analyze the content and find the things that can be used for the tags.
● Search Optimization
As there is a lot of content, it can be difficult for people to search and find the exact content they look for. AI helps in creating more reliable search results. You may upload a photo to find the content you are looking for without typing the query.